Jessica MI

Mexico City, Mexico

How did you get into the beer industry? Why does beer matter to you?

My mind was blown when I tried my first craft beer back in 2007. Since then, I couldn’t stop searching for those “different” beers. I became more and more involved until I ended up taking a course to become a beer sommelier, started homebrewing, and eventually became a beer judge. I attended various workshops, training sessions, and did plenty of studying. I launched my own brand in 2014, and now beer has become a very important part of my life—it has been my companion for many years.

Beer is such a versatile drink that brings people together. It’s a whole universe of options, and there’s a beer style for everyone!

Why do you judge at the World Beer Cup? What does judging at the World Beer Cup mean to you?

I enjoy promoting beer culture and helping the industry grow and develop. I believe that through beer competitions, we can help the industry improve. Recognizing breweries that are doing a wonderful job is a great way to encourage them to keep up the good work!

I also wanted to be part of the panel of judges for the “Olympics of Beer” because participating in such a huge and important event is both challenging and something I truly enjoy!

Mirella Amato

How did you get into the beer industry? Why does beer matter to you?

I have been working in the beer industry for over 15 years now. I was drawn to the industry because I wanted to raise awareness of, and appreciation for, my local craft beers. Beer is such a varied beverage and can be appreciated on many levels. There’s always more to learn about it and yet, as complex and multi-faceted as it is, it remains approachable.

Why do you judge at the World Beer Cup? What does judging at the World Beer Cup mean to you?

I’m honored to have been judging at the World Beer Cup since 2010. For me, it’s a place to share my knowledge and passion. It’s a place to learn from my peers and continue to hone my palate. It’s a place to taste the latest interpretations of styles and spot emerging trends. It’s a community of like-minded people from all over the world that I look forward to reconnecting with every year to hear about what is going on in the world of beer internationally.

Matthew Peetz

Colorado, United States

How did you get into the beer industry? Why does beer matter to you?

I started homebrewing in grad school while studying cellular repair using yeast as a model organism. My grad advisor was in charge of the Rocky Mountain Microbrewing Symposium and I was able to meet industry experts while volunteering at the event. I continued to work with yeast as a research professional at University of Colorado Denver before moving to the Brewing Science Institute. I used my expertise with propagating yeast to work in the biofuel industry before founding Inland Island with a co-worker. I have spent the last five years building my own business, Propagate Lab, which provides yeast for the brewing, distilling, and cider industries.

Beer is meant for enjoyment. It can transport you to anywhere in the world as you taste thousands of years of human experience and history. With hundreds of yeast, hop, grain, and other ingredient varieties, almost any flavor, texture, and color of beer can be produced for your enjoyment. You can pick apart the flavor, color, mouthfeel, and aroma. Or you can just slam down crushable lagers. That is what is so great about beer!

Why do you judge at the World Beer Cup? What does judging at the World Beer Cup mean to you?

Beer is a wonderful combination of culture, history, art and science. Brewers work tirelessly to create something that the public can enjoy. Those that are masters of their craft should be recognized at the highest level, which is winning a World Beer Cup award. The brewers are serious about what they do and should be judged by knowledgeable and professional judges. I have 10 years of industry experience, lead sensory training programs at a local University, and have traveled extensively in Europe. I believe that I am well trained and passionate enough to make sure that every beer sample is being judged as it should be.

Bruna de Oliveira

Sao Paulo, Brazil

How did you get into the beer industry? Why does beer matter to you?

During my chemical engineering degree, I had the opportunity to intern at Grupo Petrópolis, a Brazilian company with 100% national capital. I enjoyed this experience and realized that the beverage industry fascinated me, though I hadn’t yet identified the area I connected with most. After graduating, I had the chance to return to the company, this time as a professional in the quality assurance department, focusing on beverage sensory analysis. It was then that I realized this area was the perfect fit for me, and I’ve continued my career in this sector with a great passion for what I do. Beer is important to me because it has helped me find and develop myself as a professional.

Why do you judge at the World Beer Cup? What does judging at the World Beer Cup mean to you?

Based on my experience and training in sensory analysis and beer, I naturally set some career goals. One of them was to become an international judge, and in 2024, my opportunity arrived. I had the honor of being part of the sensory panel at the World Beer Cup. I feel fulfilled to have been part of a competition recognized worldwide for its excellence and quality. I learned a great deal during the competition and returned home with immense gratitude.