All World Beer Cup entries must be commercially available, fermented malt beverages conforming to the trade understanding of “beer” (see “Beer Eligibility” section below) brewed by a permitted commercial brewery.
“Commercially available” means available for sale at retail at the time of registration. Entering United States breweries must have a current Brewer’s Notice on file with the U.S. Tax and Trade Bureau (TTB).
Breweries must meet each of the following conditions at the time of registration:
- Your brewery is fully licensed for the manufacture and commercial sale of beer in your home country.
- Your brewery is fully open and operating with all required permits.
- Your brewery currently has at least one beer that is commercially available for sale at retail at the time of application.
- Only breweries that meet the Brewery Eligibility requirements are eligible to enter beers in the World Beer Cup competition. Breweries in planning, homebrewers and other breweries not meeting these criteria are not eligible to enter.
- Your brewery has a Brewer’s Notice on file with the TTB (applies to U.S. breweries only).
Only breweries that meet the Brewery Eligibility requirements are eligible to enter beers in the competition. Breweries that don’t meet all the criteria above and still register for the World Beer Cup are subject to disqualification without further notice or refund of registration/entry fees.*
What if my beers are contract brewed by another brewery?
If you own the rights to a brand, but your beer is produced by another brewery, you are still eligible to enter the competition. The brewery producing your beers must meet the brewery eligibility requirements above.
Enter the TTB Basic Permit/Brewers Notice number of the brewery producing the beer on your registration entry. Any award won by a contract brand is property of the winning contract brewery which owns the brand, not the brewery producing the beer.
Beer Eligibility Criteria
- All beers entered in the World Beer Cup must be commercially available for sale at retail on or before March 6, 2020.
- All beer entries must possess the characteristics generally attributed to and conforming to consumer understanding of “beer”.
- At least 51% of the fermentable carbohydrates must be derived from malted grains. Beverages made with malt substitutes, honey, fruit or fruit juices, or anything other than malted grains as the majority of fermentable sugars are not eligible to participate.
- Competition beer entries must contain hops. Exceptions to this include gruit or other historical beer styles that traditionally use other herbs or spices (such as heather or yarrow).
- All beer entries from U.S.-based breweries must comply with all U.S. Alcohol and Tobacco Tax & Trade Bureau regulations, including formula/ingredient approval requirements (as stated in Title 27, Chapter 1, Part 25, Subpart F, §25.55 of the Federal Code of Regulations).
- Beer entries that win an award must comply with the Brewers Association Advertising & Marketing Code if they wish to promote the win utilizing World Beer Cup intellectual property (i.e. World Beer Cup logo and name)
Not Eligible: Mead, cider, spirits, hard soda, hard water, and flavored malt beverages including kombucha and most shandies and radlers (see bullet points in “Beer Eligibility” section) are not eligible to be entered in the World Beer Cup competition.
*Brewers Association retains sole discretion to determine eligibility for competition at the World Beer Cup.
A non-refundable fee of $180 is due during the Brewery Registration process (October 29–November 13, 2019). This fee also will cover your brewery’s first beer entry into the competition.
After the initial $180 application fee, the cost to participate is $180 per additional beer brand entered into the competition.
REFUND/CANCELLATION POLICY: No refunds will be issued after January 31, 2020 for cancelled entries or beers that are not sent in for competition. The World Beer Cup does not offer credits for future competitions.